The Social Return On Investment (SROI) Blog

Breaking the silence: Changing the narrative around debt

Written by We Are Group | Mar 4, 2025 8:30:00 AM

The subject of debt is masked in stigma and silence. Despite the fact that many individuals face financial difficulties at some point in their lives, open conversations about money and debt are still considered taboo. This reluctance to discuss debt can worsen feelings of shame and isolation for those affected, making it harder for them to seek help. However, a growing movement is challenging this narrative, aiming to debunk myths about debt and foster a more supportive environment for those experiencing financial difficulties.

The stigma of debt: A barrier to seeking help

The stigma attached to debt is deeply ingrained in society. It's often perceived as a personal failing, a sign of poor money management, or even a moral weakness. This stigma can prevent individuals from reaching out for help, fearing judgement from friends, family, or even financial professionals. The result is an environment where people suffer in silence, trapped in a cycle of debt that feels impossible to escape.

Recognising this issue, numerous charities and organisations are working to dismantle the stigma and change the way we talk about money and debt. One such initiative is Money Advice Scotland's Dignity First Report. This comprehensive document outlines their mission to transform the language around debt and combat the stigma associated with it. By promoting dignity and respect in financial discussions, they aim to create a more compassionate and understanding environment for those struggling with debt.

Initiatives promoting awareness

Another organisation leading the charge is StepChange, a debt charity that runs an annual campaign called Debt Awareness Week. The campaign's goal is to increase awareness of debt, challenge the stigma surrounding it, and encourage people to seek the support they need. By creating open discussions about debt, StepChange hopes to normalise the experience and empower individuals to take control of their financial situations.

Social media: A platform for change

In addition to the work of charities and organisations, social media has played a significant role in changing the conversation around debt. Many people who have experienced and managed to clear their debt have taken to platforms like Facebook, Instagram, and TikTok to document their journeys. By sharing their stories, tips, and strategies, they not only offer practical advice but also help to explain the process of managing debt.

These personal narratives can be incredibly powerful, providing hope and inspiration to others in similar situations. Social media has created a community of individuals who support one another, proving that debt is not a journey to be trodden alone but a challenge that can be overcome with the right guidance and mindset.

The Path forward

As more voices join the conversation, the stigma surrounding debt is slowly being dismantled. However, there is still much work to be done. By continuing to challenge misconceptions and promote open discussions about money and debt, we can create a more supportive and understanding society. It's time to break the silence, change the narrative, and recognise that seeking help for debt is not a sign of failure but a courageous step towards financial well-being.

 

Our debt support services:

If you're in debt and experiencing a mental health crisis, you can get support from the Mental Health Crisis Breathing Space.

If you’re an L&Q resident struggling with debt, you can get support from Pound Advice.

If you’re an organisation wanting to help your customers overcome debt, get in touch with us.